︎danny litin

Exploring the intersection of culture, communities, commerce, and technology with curiosity and passion.

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︎︎︎cybin.eth

︎Areas of Focus

Worlds I’m exploring: Currently

✺ Brand, Creative, and Innovation Strategy
✺ Community Design
✺ Membership & Loyalty Strategy
✺ Creative Direction
✺ Experience Design
✺ AR + VR Strategy
✺ Artificial Intelligence
✺ Web3 & NFTs
✺ Psychedelic Innovation
✺ Recipe Development
✺ Sound Design

︎Experience

Zeus Jones:
Community Strategist

→ Worked with both the Zeus Jones core team and Hellen team to develop web3, community, and membership strategies
→ Facilitated Early Majority introduction to the partner team, which led to a new partnership deal
→ Helped shape the company-wide POV on web3 innovation, community design, and membership - pitched to several clients
→ Developed a protocol-level strategy for businesses to operate from

Seed Club DAO:
Cultivation Lead

→ Core team at leading DAO accelerator, managed over 50 alumni projects, directly with founders
→ Developed evergreen resources for ongoing DAO and web3 education and references.
→ Designed engaging programming for alumni to surface learnings within the network.
→ Maintained ongoing touch-points with all alumni and studio projects.
→ Produced a tracking method for all alumni including token tracker and project progress.

Rhymesayers Entertainment:
Head of Marketing

→ Led complete overhaul of all online platforms including social media, newsletter, SMS campaigns, website, streaming services and ecommerce platforms.
→ Strategy and management for all marketing initiatives for Rhymesayers and artist partners.
→ Revamped FB/IG Ads to generate 23x ROAS, 32x YOY.
→ Newsletter generated 40x ROI YOY.
→ Initiated and led successful NFT auctions for MF DOOM.
→ Point of contact for all external marketing partners.
→ Product and event photography and videography.
→ Developed new format to interface with artists.
→ Creative direction for AR effects and IG filters.
→ Developed sales strategy for ecommerce platforms.
→ Retail strategy to highlight releases internationally.

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︎danny litin

︎danny litin

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