https://createculture.xyz Danny Litin Fri, 17 Feb 2023 15:40:39 +0000 https://createculture.xyz en https://createculture.xyz/Main Thu, 15 Dec 2022 03:34:57 +0000 Danny Litin https://createculture.xyz/Main ︎danny litin Exploring the intersection of culture, communities, commerce, and technology with curiosity and passion. ︎︎︎About ︎︎︎Connect︎︎︎Work + Play ︎︎︎cybin.eth ︎Areas of Focus Worlds I’m exploring: Currently ✺ Brand, Creative, and Innovation Strategy &nbsp; ✺ Community Design✺ Membership &amp; Loyalty Strategy✺ Creative Direction &nbsp;✺ Experience Design✺ AR + VR Strategy&nbsp;✺ Artificial Intelligence ✺ Web3 &amp; NFTs✺ Psychedelic Innovation✺ Recipe Development&nbsp; ✺ Sound Design ︎Experience Zeus Jones: Community Strategist → Worked with both the Zeus Jones core team and Hellen team to develop web3, community, and membership strategies→ Facilitated Early Majority introduction to the partner team, which led to a new partnership deal→ Helped shape the company-wide POV on web3 innovation, community design, and membership - pitched to several clients→ Developed a protocol-level strategy for businesses to operate from Seed Club DAO: Cultivation Lead → Core team at leading DAO accelerator, managed over 50 alumni projects, directly with founders → Developed evergreen resources for ongoing DAO and web3 education and references. → Designed engaging programming for alumni to surface learnings within the network. → Maintained ongoing touch-points with all alumni and studio projects. → Produced a tracking method for all alumni including token tracker and project progress. Rhymesayers Entertainment: Head of Marketing → Led complete overhaul of all online platforms including social media, newsletter, SMS campaigns, website, streaming services and ecommerce platforms. → Strategy and management for all marketing initiatives for Rhymesayers and artist partners. → Revamped FB/IG Ads to generate 23x ROAS, 32x YOY. → Newsletter generated 40x ROI YOY. → Initiated and led successful NFT auctions for MF DOOM. → Point of contact for all external marketing partners. → Product and event photography and videography. → Developed new format to interface with artists. → Creative direction for AR effects and IG filters. → Developed sales strategy for ecommerce platforms. → Retail strategy to highlight releases internationally. Interested in learning more? Connect with me ::) ©Find me online → &nbsp;︎ ︎ https://createculture.xyz/About Sat, 11 Feb 2023 18:35:54 +0000 Danny Litin https://createculture.xyz/About ︎danny litin ︎About <img width="460" height="460" width_o="460" height_o="460" data-src="https://freight.cargo.site/t/original/i/bf9a4b1a7334e4fbd9cfc98205c18e7e9ade573e9a2eda517c54a8b926e53d6e/MF_DANNY.jpeg" data-mid="168841848" border="0" src="https://freight.cargo.site/w/460/i/bf9a4b1a7334e4fbd9cfc98205c18e7e9ade573e9a2eda517c54a8b926e53d6e/MF_DANNY.jpeg" /> I’m a lifelong learner and proud owner of a unique set of skills, honed through immersive experiences across various industries. As a father of three beautiful children, Zoriah, Luna, and Winston, and a pet parent to Jax, my life is full of joy and challenges. My partner, Annie Litin (Anne Ulku), is my better half, and is my favorite graphic designer and creative director (No I am not biased).&nbsp; My journey began in a family business in Minneapolis where customer service was paramount, instilling in me the importance of prioritizing people, a value I uphold to this day. My eclectic educational background in Ethnopharmacology, Anthropology, and Art from the University of Minnesota led to an intriguing role at Dennis McKenna's life science startup. Here, I created brand guidelines, led marketing initiatives, and organized community events, serving as a bridge between scientists and philanthropists. The birth of Passionflower, my entrepreneurial venture, allowed me to blend traditional herbology with modern plant science, creating superfoods that catered to the everyday feelings and emotions of humans. This venture, boosted by a partnership with Chris Eilers, co-founder of Dunn Brothers Coffee, and the branding prowess of Annie, was a significant milestone in my career. At Rhymesayers Entertainment, my marketing expertise flourished. I launched an innovative AR-based NFT for MF DOOM, marking my entry into the world of NFTs and web3. This led to various advisory roles and successful NFT projects, showcasing my ability to stay ahead of trends.My experiences have converged at Seed Club, a DAO accelerator where I began as Studio Lead and was later promoted to Cultivation Lead. In this role, I nurtured alumni relationships and created dynamic programming to foster learning and connection. In my recent role at Zeus Jones, I collaborated with both the core team and the Hellen team to develop web3, community, and membership strategies. My efforts facilitated an introduction to the Early Majority, leading to a new partnership that is creating a new iconic brand, focused deeply on members and circularity. I played a pivotal role in shaping the company-wide perspective on web3 innovation, community design, and membership, which I pitched to various clients. Additionally, I developed a comprehensive protocol-level strategy for businesses operating in the web3 space. With a passion for exploring new frontiers, I eagerly anticipate the next chapter in the ever-evolving digital landscape.*If you’re curious about the photo of me above, yes it’s MF DOOM’s mask, yes he handed it to me to put on, and no I am not as youthful as I was in that picture back in 2009. ©Find me online → &nbsp;︎ ︎ https://createculture.xyz/Work-Play Fri, 17 Feb 2023 15:40:39 +0000 Danny Litin https://createculture.xyz/Work-Play ︎danny litin ︎Work + Play NFTs MF DOOM: Halloween Masks [First AR-based NFTs on the blockchain] October 2020 - Rhymesayers Entertainment Creative direction, strategy, auction &amp; token design, production, narrative, promotion, community design, product design. <img width="1932" height="1138" width_o="1932" height_o="1138" data-src="https://freight.cargo.site/t/original/i/0eb4b9d9c8b68a71fddb4212586b49eba7455fae51b03a14e72e911590c506a3/Screen-Shot-2023-02-17-at-2.04.09-PM.png" data-mid="168808309" border="0" data-scale="70" src="https://freight.cargo.site/w/1000/i/0eb4b9d9c8b68a71fddb4212586b49eba7455fae51b03a14e72e911590c506a3/Screen-Shot-2023-02-17-at-2.04.09-PM.png" /> MF DOOM: META-VS [Tribute Gallery] April 2021 - All proceeds went to MF DOOM’s family Creative direction, strategy, curator, narrative, promotion, community design, product design. <img width="3448" height="1926" width_o="3448" height_o="1926" data-src="https://freight.cargo.site/t/original/i/1565f54e7545aca4c5ce9cd605114ea8479e8fe8d6dd892a93d385dbb39c60b0/Screen-Shot-2023-02-17-at-9.05.24-PM.png" data-mid="168838081" border="0" data-scale="69" src="https://freight.cargo.site/w/1000/i/1565f54e7545aca4c5ce9cd605114ea8479e8fe8d6dd892a93d385dbb39c60b0/Screen-Shot-2023-02-17-at-9.05.24-PM.png" />mhx: Zen BlocksApril 2022 Core team, strategy, ops lead, community design, marketing, host, smart contract innovations, product design. <img width="3314" height="1754" width_o="3314" height_o="1754" data-src="https://freight.cargo.site/t/original/i/d6843a14580e86ac7d088d311e65b581e4ff579a34cefcfbd069c28eb423009f/Screen-Shot-2023-02-25-at-7.22.52-AM.png" data-mid="169650282" border="0" data-scale="69" src="https://freight.cargo.site/w/1000/i/d6843a14580e86ac7d088d311e65b581e4ff579a34cefcfbd069c28eb423009f/Screen-Shot-2023-02-25-at-7.22.52-AM.png" /> CampaignsSa-Roc - Dusty Roads (Official Lyric Video)July 2021 - Rhymesayers EntertainmentCreative direction, art direction, marketing, strategy. <img width="3456" height="2234" width_o="3456" height_o="2234" data-src="https://freight.cargo.site/t/original/i/1c4d3d741cec8f50821859be04c8cf71b51d96e0c946a44d9cc13fdde33c56d0/Screen-Shot-2024-05-29-at-3.58.09-PM.png" data-mid="211966572" border="0" data-scale="69" src="https://freight.cargo.site/w/1000/i/1c4d3d741cec8f50821859be04c8cf71b51d96e0c946a44d9cc13fdde33c56d0/Screen-Shot-2024-05-29-at-3.58.09-PM.png" /> Media Coverage and PanelsIt’s Bigger Than Hip-HopApril 2021 - Outlier Ventures <img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/a433591788dcc45eef66de2f2cd8dc134bf34fb42714f1d761d4cdc9d49c3e62/outlier-ventures-danny.jpeg" data-mid="168789482" border="0" data-scale="68" src="https://freight.cargo.site/w/1000/i/a433591788dcc45eef66de2f2cd8dc134bf34fb42714f1d761d4cdc9d49c3e62/outlier-ventures-danny.jpeg" />Rhymesayers Entertainment Sells More Merch with ToneDenFebruary 2021 - Toneden Interview with Danny Litin <img width="1672" height="1180" width_o="1672" height_o="1180" data-src="https://freight.cargo.site/t/original/i/b1b587531ce2eb83cf755950e133646738553ee9e3daa53d1efc60e9ddc8fed8/Screen-Shot-2024-05-29-at-4.07.05-PM.png" data-mid="211966931" border="0" data-scale="67" src="https://freight.cargo.site/w/1000/i/b1b587531ce2eb83cf755950e133646738553ee9e3daa53d1efc60e9ddc8fed8/Screen-Shot-2024-05-29-at-4.07.05-PM.png" /> Passionflower’s founder has a passion for nutrient-rich foodsDecember 2017 - Pioneer Press Interview with Danny Litin <img width="1562" height="1068" width_o="1562" height_o="1068" data-src="https://freight.cargo.site/t/original/i/2202094d0f9b47a1d5b926098104fd8b5406f2f04317f8553dcf8d59ebff806d/Screen-Shot-2024-05-29-at-4.19.59-PM.png" data-mid="211967505" border="0" data-scale="68" src="https://freight.cargo.site/w/1000/i/2202094d0f9b47a1d5b926098104fd8b5406f2f04317f8553dcf8d59ebff806d/Screen-Shot-2024-05-29-at-4.19.59-PM.png" /> Event Coordination An Evening With Graham Hancock [sold out]December 2015 - University of Minnesota Production, promotion, and execution. <img width="2048" height="1254" width_o="2048" height_o="1254" data-src="https://freight.cargo.site/t/original/i/342623a0467862e3d2625db65c2f61e4256aa41a2bf597d21851e49371162f33/Graham-Hancock2.jpg" data-mid="168781106" border="0" data-scale="67" src="https://freight.cargo.site/w/1000/i/342623a0467862e3d2625db65c2f61e4256aa41a2bf597d21851e49371162f33/Graham-Hancock2.jpg" /> Sound Production ECLECTA I [Tögal]February 2018 - Time Resonance Contribution. <img width="1200" height="1200" width_o="1200" height_o="1200" data-src="https://freight.cargo.site/t/original/i/c225ee3dfd263befa88860a481438017b4144a7839bc551b2b5a0a03ffd1af54/ECLECTA.jpeg" data-mid="168781769" border="0" data-scale="66" src="https://freight.cargo.site/w/1000/i/c225ee3dfd263befa88860a481438017b4144a7839bc551b2b5a0a03ffd1af54/ECLECTA.jpeg" /> ©Find me online → &nbsp;︎ ︎ https://createculture.xyz/Connect Sun, 12 Feb 2023 03:18:19 +0000 Danny Litin https://createculture.xyz/Connect ︎danny litin ︎Connect ︎︎︎ Write me a quick note. ︎︎︎ Send an email to: danny.litin@gmail.com ︎︎︎ DM me on telegram: @CuteUsername99︎︎︎ Hit me up on twitter: @CuteUsername99︎︎︎ On the warpcast: @hi︎︎︎ If you’re old school, here’s my LinkedIn ©